ARKANSAS, Dec 01 (Future Headlines)- Tesla, the trailblazer in electric vehicles, has once again captured the spotlight with the delivery of its highly anticipated Cybertruck. Alongside this milestone, Tesla surprised enthusiasts by introducing a range of accessories, including wraps for the Cybertruck’s distinctive unpainted stainless-steel body. This move comes in contrast to Elon Musk’s initial assertion that the Cybertruck would only be available in its natural stainless-steel form, with the option for third-party wraps.
Elon Musk had initially declared that the Cybertruck would be devoid of traditional paint colors, stating that buyers could have any color they wanted as long as it was the natural stainless-steel finish. This unique design choice was a departure from the traditional automotive paint paradigm.
Despite Musk’s initial stance against offering wraps directly from Tesla, the narrative began to change as Cybertruck’s release drew near. Tesla had previously introduced wraps for Model 3 and Model Y, albeit with a premium price tag. This signaled a potential shift in strategy regarding vehicle wraps.
The turning point came when Franz von Holzhausen, Tesla’s chief designer, was spotted driving a matte black-wrapped Cybertruck in Santa Monica. This sighting fueled speculation that Tesla was gearing up to provide wraps for its unconventional pickup.
Tesla’s accessory site was recently updated to feature three distinct wraps for the Cybertruck-satin black and white wraps priced at $6,500 and a more affordable clear satin wrap at $5,000. These wraps utilize thicker self-healing paint protection film (PPF) for enhanced durability.
Despite the Cybertruck’s stainless steel body not requiring traditional paint protection, Tesla opted for PPF due to its thicker composition, longer warranty, and superior protection of the vehicle’s surface. Tesla also claims that PPF is “more environmentally friendly than traditional vinyl wraps.”
The white and black wraps, referred to as “color paint film” by Tesla, bring a monochrome aesthetic to the Cybertruck. Meanwhile, the clear satin wrap, named “satin clear paint film,” introduces a satin sheen to the naturally non-glossy stainless-steel body.
As of now, these wraps can only be installed at two Tesla service centers—Carlsbad and West Covina, both located in Southern California. However, job postings for automotive film installers in other locations, including Santa Clara, CA, and Austin, Texas, suggest an expansion of installation services.
Interested customers can place orders for the Color Paint Film or Satin Clear Paint Film through Tesla’s official website or the Tesla app. The wraps are expected to work similarly to those for Model 3 and Model Y, offering customers a customizable option for personalizing their Cybertrucks.
Tesla has not yet updated its wrap FAQ with detailed information about the Cybertruck wraps. The lack of specific details leaves enthusiasts curious about the intricacies of the wraps and their installation process.
The wraps for the Cybertruck, while priced at a premium, are comparatively more affordable than those for Model 3 and Model Y. This could be attributed to Cybertruck’s unique design with fewer curved surfaces, potentially requiring less material.
The introduction of Cybertruck wraps adds a new dimension to customization, allowing owners to infuse a touch of color into the stainless-steel exterior. As Tesla expands installation services beyond Southern California, more customers globally are likely to embrace this option.
The response from the Tesla community and Cybertruck enthusiasts will play a pivotal role in shaping the future of this customization feature. Community feedback, preferences, and experiences will likely influence Tesla’s approach to wraps and other accessories.
In the world of automotive innovation, Tesla continues to challenge norms and redefine the driving experience. The introduction of wraps for the Cybertruck not only provides a solution for enthusiasts seeking a personalized touch but also showcases Tesla’s adaptability to evolving customer preferences. As the Cybertruck hits the roads adorned with satin black, white, and clear satin wraps, it marks a colorful twist to the stainless-steel masterpiece, a blend of personalization and innovation that aligns with Tesla’s commitment to pushing boundaries in the automotive industry.
Reporting by Alireza Sabet; Editing by Sarah White